Coordinator, Marketing Communications

Who we are

 EHA Clinics is a world-class comprehensive health care service provider located in Nigeria. We aim to bridge the gap between patients and healthcare services in any setting: the clinic, the home, or through innovative online and mobile solutions. All of our clinics are equipped with the latest healthcare technologies, and the most dedicated team of healthcare professionals, providing a unique range of patient-centric services.

Mission Statement

We are on a mission to deliver quality health care that is accessible, effective, and affordable. By leveraging technology and an exceptional team, we provide a superior experience, improved outcomes, and reduced pricing for our individual, family, and business members.

Core Values 

CUSTOMER EXPERIENCE:  We deliver ever-increasing value and convenience to our customers and ensure they are treated with the utmost respect and service regardless of income or social status.

QUALITY: We strive to improve our customers' health, families, and community. We will continuously improve our quality to provide health care services according to the best available science.

SAFETY: We ensure our staff are trained to perform their duties safely and reduce the spread of infections. Our facilities and processes are designed to ensure maximum safety for our customers.

STAFF ENGAGEMENT: We invest in the well-being, training, and development of our staff.

FINANCIAL STEWARDSHIP: We work to reduce waste and maximize value to our customers, investors, and partners.

Our services:

• Medical Services
• Research and Informatics
• Pharmacy
• Laboratory & Diagnostics
• Community Health (REACH Program)
• Telehealth and Telemedicine

Mission Objective

The Communications Department provides strategic and creative services in communications critical to achieving the organization’s mission through fostering effective stakeholder engagement, building brand awareness, and promoting the organization's key messages. Providing overall media support to EHA Clinics in scaling it’s mission.

           Duties & Responsibilities 

PURPOSE

• Guide and manage internal communications (memos, templates, newsletters, campaigns, events, etc.). Develop targeted brand messaging to convey mission, vision, strategy, impact, and success in keeping with EHA Clinics Program’s guidelines and priorities to internal and external stakeholders.
• Establish all program marketing collaterals, including printed material, promotional giveaways, and office supplies, per EHA Clinics’ guidelines. Responsible for community management for EHA Clinics digital products. And supporting media outreach coverage.
• Execute marketing campaigns to promote healthcare services, events, and educational content. Implement marketing and communications strategies to support outreach initiatives and events.
• Generate engaging and compelling high-quality content for newspapers and magazines, social media, infographics, blogs and in-clinic awareness.

ENGAGEMENT

• Engage with relevant stakeholders to align marketing strategies, communications with organizational objectives and foster collaborative efforts. Collaborate and execute communication strategies for webinar/conference, employee engagement initiatives and People and Culture Team.
• Work with team to execute traditional and digital marketing campaigns across various channels, including search engine optimization (SEO), search engine marketing (SEM), social media, email marketing, content marketing, and display advertising.
• Conduct interviews and capture quotes or stories as needed for reporting. Communicate monthly PR results, website analytics, and communications campaigns.
• Advise with relevant stakeholders to align marketing strategies, communications with organizational objectives and foster collaborative efforts.

DELIVERY

• Coordinate monthly communications support requests, ensuring timely execution of initiatives. Develop marketing collaterals including quarterly newsletters, banners, brochures, reports, and other internal and external communications. Maintain an up-to-date and comprehensive communications database.
• Develop and execute the overall communications strategy for REACH to highlight program achievements and effectively communicate progress in line with REACH’s goals and objectives. Manage REACH’s social media channels and develop content for Instagram, LinkedIn, Twitter, and Facebook platforms.
• Contribute to the development of the organization’s marketing and communication strategies on a monthly basis.
• Develop messaging and provide quality assurance related to informational content and product development including graphic designs, PPTs, fact sheets, case studies, success stories, brochures, profiles, and the preparation of talking points.

          Targeted Specialized Knowledge

• Bachelor's degree in social sciences or a related field. Proven experience of at least two years in digital marketing and marketing communications.
• Hands on experience of social media in a professional setting and how to leverage social media/viral messaging as part of a PR strategy. Experienced in corporate communications and digital marketing.
• Basic understanding of the marketing mix. Proficiency in digital marketing and communication tools and platforms (e.g., Google Analytics, social media management tools, email marketing software).
• Professional Certification in Marketing or Communications.
• Content writing and content creation abilities. (Photography and basic video editing skills). And Proficient in the use of Google Suite, and graphic design software.

Remuneration:

EHA Clinics is committed to fair and competitive compensation for its employees. We want our team members in all locations to feel valued for their unique skills, expertise, and talents and remunerated accordingly, so we can attract and retain the best and most passionate people. 

Key Areas of Note 

Keep up to date with relevant medical research, technology, and evidence-based medical practice by attending continuing education courses and professional meetings, reading journals, etc.

Research unusual symptoms and treatment options, through consultation with physicians and other medical specialists.

Key Skills and Attributes

• Hold Computer literacy
• Excellent Communication and Customer Service
• Caring, Compassionate, Dedicated and Professional
• Working Under Pressure
• Humane, Empathetic and Supportive Bedside Manner
• Leadership and Teamwork
• Problem solving and Initiative
• Time Management and Organization
• Attention to Detail

Work Environment 

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The noise level in the work environment is usually moderate, but can become louder at times due to group discussions or activities. EHA Clinics is a tobacco-free environment.